Many companies have failed to disrupt the complicated U.S. healthcare market. Hims & Hers (NYSE: HIMS) may finally be succeeding in cracking the code. The online telehealth platform focuses on circumventing the insurance market; its business of selling affordable medications directly to individuals is growing like a weed, and expects to generate $6.5 billion in revenue by 2030.
It has had a tumultuous start to 2025, as Hims & Hers waged a battle to sell new weight loss medications on its online marketplace. Now, with momentum back on its side, the stock is up 118% year to date and 446% in the last five years. Let’s take a deeper look at this company, and see whether you might want to buy Hims & Hers stock for your portfolio now.
Hims & Hers’ model is simple. It has two separate web platforms — Hims for men and Hers for women — that sell medications and deliver to customers’ front doors. It began with sexual health, but has moved into dermatology, hair loss, mental health, and now weight loss medications.